Posted in news
on January 12, 2017 9:42 am EST
Wayfinding With Heart
A Knoxville, Tenn., wayfinding company's new division focuses exclusively on church maps, campus signage and mobile apps.
First Baptist Church Lee’s Summit, Lee's Summit, Mo.; campus fire and evacuation map. Image courtesy of 3:5-6 Maps.
3:5-6 Maps, an offshoot of Knoxville’s Med Maps, reports on its website that its mission is “similar to the mission of a church—to help the lost find their way.”
While Med Maps creates maps and wayfinding for users of medical facilities, 3:5-6 Maps addresses the needs of church building and church campus users. From dealing with architects and designers on Med Maps projects, 3:5-6 President Barry Perelman says it wasn’t difficult to make the leap to helping those involved with church projects.
“We learned to deal with architectural firms and sign companies with Med Maps,” Perelman says. “We want to know why they think their clients need [wayfinding and maps] and what they're trying to accomplish. What's the desired result? Are they trying to improve the looks of the campus or appeal to a computer-savvy generation?”
"We work with the architectural drawings. We bring [designers] in-house or conduct a Skype session or conference call, visit the site, and survey what they're dealing with. Then we start the process of designing [maps or wayfinding].”
—Barry Perelman, President, 3:5-6 Maps, Knoxville, TN
Once the objectives are clear, Perelman reports, “We work with the architectural drawings. We bring [designers] in-house or conduct a Skype session or conference call, visit the site, and survey what they're dealing with. Then we start the process of designing [maps or wayfinding].”
Two of 3:5-6’s latest map projects are for North Carolina Wesleyan College in Rocky Mount, N.C., where the company designed an interactive campus map, as well as for First Baptist Church Lee’s Summit in Missouri. In the FBC project, Perelman and his team supplied a campus fire and evacuation map, providing an inset for a tornado meeting area in each building.